Face to Face is the fourth studio album by the English rock band the Kinks, released on 28 October 1966. The album marked a shift from the hard-driving style of beat music that had catapulted the group to international acclaim in 1964, instead drawing heavily from baroque pop and music hall. It is their first album consisting entirely of original material, and has also been regarded by critics as one of rock's first concept albums. Ray Davies' blossoming songwriting style became increasingly observational and satirical, commenting on English culture, social class and the music industry. Despite containing the hit single, "Sunny Afternoon", the album's initial reception was lukewarm in both the UK and US compared to the Kinks' previous LPs, charting at No. 12 and No. 135, respectively. Face to Face eventually earned retrospective critical acclaim, recognized as a pivotal record of the psychedelic era and an important milestone in the Kinks' evolution. The album was included in Robert Christgau's "Basic Record Library" of 1950s and 1960s recordings, published in Christgau's Record Guide: Rock Albums of the Seventies. From Wikipedia (https://en.wikipedia.org/wiki/Face_to...) under Creative Commons Attribution CC-BY-SA 3.0 (https://creativecommons.org/licenses/...)