Gregg Alexander (New Radicals)

Gregg Alexander (born 4 May 1972) is an American singer/songwriter and producer, best known as the front man of the New Radicals, who scored the international hit "You Get What You Give" in late 1998. In 1997, spurred on by the new-found attention for his music, Alexander signed a deal with MCA records. He formed the New Radicals, a band with a revolving-door policy and no permanent members other than Alexander and Danielle Brisebois. In 1998, they released Maybe You've Been Brainwashed Too. It went on to become a minor success in the late nineties mainly due to the smash hit single, "You Get What You Give". It was not long before Alexander became tired of the constant media attention and exhaustive touring schedule. In July of 1999, "Someday We'll Know" was announced as the band's second single. However, several days later Alexander announced he was disbanding the New Radicals to focus on production work. He said that "the fatigue of traveling and getting three hours sleep in a different hotel every night to do boring 'hanging and schmoozing' with radio and retail people is definitely not for me". After a big fight with MCA Alexander finally agreed to shoot a video for "Someday We'll Know" but with the band now defunct, the song got little attention and the New Radicals were forever confined to the one-hit wonder hall of fame. Since disbanding the group in summer 1999, Alexander has written and produced songs for artists including Ronan Keating, Sophie Ellis-Bextor, Enrique Iglesias, Hanson, Geri Halliwell, Melanie C, and fellow ex-New Radical Danielle Brisebois. Most noteworthy was the song The Game Of Love by Santana and Michelle Branch, which earned a Grammy in 2003. All Music Guide's Stephen Thomas Erlewine described him as "the catchiest, smartest professional mainstream pop songwriter of the early 2000s."[1] In 2003 a new Alexander track, "A Love Like That", was released uncredited on the Internet. It was suspected to be a New Radicals outtake[citation needed], as parts of the lyrics were found in the booklet for Maybe You've Been Brainwashed Too. Gregg Alexander wrote and produced The Game Of Love by Santana and Michelle Branch as well as four songs on Enrique Iglesias' album 7 under the pseudonym Alex Ander. He is also believed to be, along with Rick Nowels, The Party People, who produced Justin Guarini's song "Inner Child", which is a rewritten version of "Inner Smile", the song Alexander and Nowels co-wrote for Texas. There is a new Gregg Alexander (and Rick Nowels) song - Why Can't We Make Things Work - that has been realised in the UK (November 2007) by Lee Mead.