Kevin Figman is an emerging Colombian-American Latin alt-pop artist whose sound blends experimental sounds with urban, Afrobeats, dancehall, and more. He began his career in 2021 on social media, creating content centered around Latin music that quickly positioned him as a recognizable voice within the culture. This led to collaborations with artists across the Latin music industry and work alongside Latin record labels to support various music projects. In 2024, Kevin released his debut single, “JOLINA,” earning strong reception and leading to a Spotify billboard takeover in New York City, as well as his attendance at the 2024 Latin Grammy Awards. He has since released multiple well-received singles, including “Química,” “Acetaminofén,” and “Quítame Este Rencor,” continuing to define his evolving sound.